Profit Margin Calculator

1. 01Enter the revenueType the selling price or the revenue for the item or order.
2. 02Enter the costType what it cost you to make or buy the item.
3. 03Read margin, profit, and markupThe profit margin, the profit amount, and the markup update as you type.

• Price a productCheck the margin a price gives before you set it.
• Compare productsSee which items carry the best margin, not just the biggest profit.
• Sanity-check a dealEnter a discounted price to see the margin you would still keep.

• A healthy marginRevenue 100 and cost 60 give a 40 profit, a 40% margin, and a 66.67% markup.
• Thin marginRevenue 100 and cost 90 give a 10 profit and a 10% margin.
• A lossRevenue 100 and cost 120 give a negative 20% margin, showing you are selling below cost.

Profit is revenue minus cost. Margin expresses that profit as a share of revenue: margin = profit / revenue x 100. Markup expresses the same profit as a share of cost: markup = profit / cost x 100. That is why a 40% margin and a 66.67% markup can describe the same sale.

You enter revenue and cost in the same currency. The tool returns the margin, the profit, and the markup. It uses one revenue and one cost, so blend your figures first if you are looking at a bundle or an order.

Use it per unit or per order, and enter a discounted price to see the margin after a promotion. A negative result means the cost is higher than the revenue.

The biggest mistake is confusing margin with markup when setting a price. This is a single gross calculation; it does not include overheads, taxes, fees, or shipping unless you fold them into the cost. This is an educational estimate to help you plan and price, not financial, accounting, or tax advice. Check the figures against your own records or a qualified professional before a real decision.

The calculation runs in your browser on your device. Your numbers are never uploaded, stored, or shared, and closing the tab clears everything.

What is the difference between margin and markup?

Margin is profit divided by revenue; markup is profit divided by cost. The tool shows both so you do not confuse them.

Is this gross or net margin?

It is a gross margin based on the cost you enter. To approximate net margin, include overheads and fees in the cost.

Can the margin be negative?

Yes. A negative margin means you are selling below cost.

Which currency does it use?

Any, as long as revenue and cost are in the same currency. The tool works with the numbers only.

Is my data saved?

No. Everything runs in your browser and nothing you enter is stored.